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BUILD BRAND LOYALTY
Upcoming Event

We’re hosting an expert panel at The Running Event

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Event
Tech on Tap: Pouring Out Insights in Boston with DashLX

A happy hour built for leaders shaping what’s next in the outdoor industry

Featured Posts
Closing the Personalization Loop: Key Insights from The Running Event 2025 on Wearables, AI, and LX Data
Close the Customer Experience Gap with AI Personalization Powered by Wearable Data

Featured

Tuesday, January 27th, 2026     |     4:30-6:30pm     |     Boston, MA
Event
2026
Tech on Tap: Pouring Out Insights in Boston with DashLX

A happy hour built for leaders shaping what’s next in the outdoor industry

Guide
Lived Experience Data
Closing the Personalization Loop: Key Insights from The Running Event 2025 on Wearables, AI, and LX Data

At The Running Event, DashLX and industry leaders showed physical brands how wearable data, AI, and real-world product usage can finally unlock closed-loop personalization.

Article
Brand Loyalty
Close the Customer Experience Gap with AI Personalization Powered by Wearable Data

How brands are transforming real-world behavior into human connection, loyalty, and lifetime value.

Article
Brand Loyalty
Brand Loyalty Strategies for Lifestyle & Outdoor Brands

Brand Loyalty Strategies for Lifestyle & Outdoor Brands: 10 Data-Backed Tactics to Make Loyalty Your Competitive Advantage

Article
Brand Loyalty
Boost Brand Loyalty with Experiential Loyalty Programs That Inspire Year-Round Engagement

A livestream recap with Brooks Running’s VP of North America Marketing & eCommerce on building cross-functional loyalty programs rooted in real-world experiences and data-driven customer engagement.

Guide
Customer Journey Map for an Experiential Loyalty Strategy

Turn Real-World Customer Behavior into Loyalty That Performs

Guide
Download The Experiential Loyalty Playbook

Engagement & Retention Strategies That Boost ROI

Article
Brand Loyalty
How to Measure, Optimize, and Maximize CLV for an Experiential Loyalty Strategy

It’s not the budget. It’s the blind spots. Most loyalty programs don’t fall short because of funding, they stall because they’re built on half the story.

Article
Lived Experience Data
What is Lived Experience Data?

Discover how this untapped stream of “relationship data” is connecting consumers to their favorite brands with the power of AI.

Guide
Lived Experience Data
Lived Experience Data Use Cases

Your analytics dashboards, CRM tools, and loyalty programs capture digital signals—clicks, carts, purchases, and survey fills. But they miss the real story: the sun-drenched hikes, the snowy trail runs, the 5 a.m. rides. DashLX closes that gap using Lived Experience Data.

Article
Brand Loyalty
How to Improve Loyalty Programs with Lived Experience Data

Has someone ever started talking to you in the grocery store or on the street, but you knew there was an incoming sales pitch?

Article
Brand Loyalty
How DashLX Helps Outdoor Brands 5X Loyalty Engagement with Hyper-Personalized Messaging

Struggling with low customer retention? Discover how DashLX uses AI-powered, gamified loyalty programs to help outdoor brands 5X their engagement & sales.

Article
Brand Loyalty
The Future of Marketing is 1-1 Relationships Between Brands and Customers

The future of marketing lies in building authentic, one-to-one connections with customers by leveraging personalized, real-time interactions powered by innovative technologies like Lived Experience Data.

Article
Austin Experts Panel Takeaways: How Tech Can Drive Brand Loyalty

Building genuine brand loyalty is much more than a trending topic—it's the lifeline for activewear brands striving to make a real impact.

Past Events

Event
Past Event
2025
Tech on Tap: Pouring Out Insights at TRE with DashLX

The Outdoor and Sport Brand Industry Happy Hour. December 2nd.

Event
Past Event
2025
Tech on Tap: Pouring Out Insights in Denver with DashLX

The Happy Hour for Brands Getting People Outside and Active. November 19th.

Event
Past Event
2025
DashLX at The Lead Summit

We’re excited to announce we’re sponsoring The Lead Summit on May 28-29 in New York City!

Event
Past Event
2024
DashLX at The Running Event 2024

Thanks everyone for coming out to a great event! Sign up to get an invitation to our next happy hour in your city.

Event
Past Event
2024
Denver Active/Outdoor Happy Hour

Thanks everyone for coming out to a great event! Sign up to get an invitation to our next happy hour in your city.

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