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Be with your customers.
Be top of mind
Grasp real-world insights, and engage with your customers in real-time with LX data.
Real-world brands trust DashLX
Lived Experience Data Drives Personalization
deliver personalized interactions
it doesn't happen
Turn your brand into
a relationship
Make every message relevant, personal, context-specific and valuable
Be with them on their journey
That's your 3rd run or walk this week – Nice work!
You've walked or run 14 miles since you started your new goal - Keep going you're doing great!
Brand loyalty is built
in the time between sales
Your customers may only think of your brand a few times a year. But they think about their own goals – starting a new fitness regimen, eating healthier, sleeping better and getting out in nature more – all the time. DashLX opens the door to create brand interactions that let you help them achieve the goals that matter most to them.
Actionable insights
Data is only valuable if you can do something with it. With DashLX, you get clear, easy-to-understand insights into the moments of your customers’ lives when they are not shopping for a product. See how your customers interact with your products in the real world, what activities they participate in that you never knew about and create behavior-triggered interactions that help you engage with them in the moments that matter.
Ongoing relationships
Become the brand that’s always there for life’s biggest moments. Whether it’s smashing their one-mile personal best, jetting off to a new city, or tackling a gruesome marathon, you’ll have the tools you need to help them tackle it all.
Measure what you've never been able to see before
The missing metrics that
drive brand loyalty
Not knowing if you’re sending the right message, wondering if customers are engaging with your brand - trying to figure out if the old lady who gave you the middle finger meant you were her number one brand… DashLX gives you the answers to all those questions and more. Not only that, you’ll also obtain:
Post purchase satisfaction
Know if your customers still use your products weeks after buying. And if they’re not? Engaging with them to provide a solution is only a text away.
Brand affinity and preference
Use AI-powered software that provides real-time feedback on how customers interact with your brand daily. Receive reliable data and immediate customer insights to steer your brand in the right direction.
Better product fit = fewer returns and lost sales
Reduced returns and fewer abandoned carts? You’re not dreaming, my friend. Customers that opt in get recommendations that are tailor-made to their needs based on their real-world activities. Give them the best fit on the first try.
"We used to rely on surveys alone to understand how products performed outside of the lab. Now, with DashLX, we’re capturing real-time insights from wearable devices—terrain, pace, heart rate, elevation—all tied back to what the athlete experienced. It’s changed how we validate performance and understand shoe prescription."
Jinger Gottschall,
Director, Sports Research, New Balance Athletica, Inc.
Build deeper relationships in a dash
4 Inches of snow tonight!
We've got you !!
Here's a 15% coupon for powder skis at the Ski Village Shop .3 miles from you.
Respond to their needs.
Right now.
Engage with your customers the way it was meant to be: fun, optional, and non-anger-inducing. Give directions to a delicious coffee spot nearby, important stretching tips before a run, or a scenic, hidden hiking trail. Plus, with the flexibility to opt-in and opt-out at any time, your customers choose when and where you interact with them, so you never run the risk of ending up on the naughty list. Seriously, building brand loyalty has never been easier!
Make fun, fun again
Now your brand can read the room
Hot, wet, and sticky. Yep, outside can be a tough and boring place to be. But with DashLX, it doesn’t have to be. From suggesting scenic, hidden trails to creating fun outdoor challenges, we make it effortless to connect with your customers on the outside and away from their screens.
Be there when you’re wanted
People love brands because they complement their lifestyle, values, and help them achieve goals that matter to them. But most brands just annoy their customers by interrupting them with ads at weird and random times, you know… like getting a leafblower ad when your wife is delivering your baby.
At DashLX, we help you avoid embarrassing, brand-damaging moments like these.
From helping hiking brands message about hiking right when their customers finish a hike, to helping running brands congratulate runners when they reach new milestones, we help brands connect with their customers in moments when their customers are open and interested.
Fit Tip of the Week
3 stroller-friendly trails in your area - link here!
Lived Experience Brands need LX Data
Real-world products
create Lived Experiences
If your brand makes products or experiences that encourage people to get off the couch and out into the real world to interact with nature or other people, then you are a Lived Experience brand. It’s the opposite of a screen brand that keeps people sitting at home alone, scrolling their phone. To succeed, you need LX data so you have the insights and real-time interaction you need to make experiencing life more engaging, addictive, and fun by delivering better products, experiences, and engaging communities.
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“Success for us means understanding our customers. DashLX has enhanced every interaction.”
Dan Sheridan,
CEO, Brooks Running
